Ad campaigns have come long way since the early days of gaming, but with Call of Duty, Activision's powerhouse of a franchise, is set to have it's world premiere on televeision on May 23rd. According to Modern Warfare 3's Facebook page, the world premiere is going to be during Game 4 of the Western Conference Finals that day on ESPN (as pictured right below)
Keep your eyes open on Monday, you Call of Duty-holics!